Design Challenge // How might we help people stay healthy, active & connected during the current pandemic?
Project // Research, design, ideation, prototyping and concept development for a volunteer-run community platform.
Role // Founder
Impact // Pandemics and war-zones have a lot in common when you consider the impact to livelihoods and communities.
Having taught fitness classes to aid workers in Afghanistan in my spare time, I understood the importance of finding creative ways to stay healthy, active and connected in environments you can’t control.
I also wanted to support my community of independent fitness professionacommunity membersls, many of whom are facing continued uncertainty.
I researched, designed and launched Fitness to the People in March 2020 as a way to help people stay active and connected at an unpredictable time.
As a volunteer-run platform, Fitness to the People’s mission is to help people stay active from anywhere, while directly supporting independent fitness professionals and causes that matter by hosting virtual fitness fundraiser events.
It quickly became a thriving community that's active in every sense of the word - One event in June 2020 raised nearly $13,000 in individual contributions for social justice causes.
Duration of Engagement // March 2020 - December 2022